
Black Friday is an American tradition that marks a day of intense sales on the Friday after Thanksgiving. You begin to spread this beautiful initiative… Are you ready to find out everything you need to know about the meaning of Black Friday, what it is, when it was born, and how it evolved?
Black Friday is approaching, the shopping day! In America, since Thursday evening, people have been gathering in front of the shutters of shopping centers to wait for the shops to open and take advantage of the super-sale day. With us, such scenes of collective madness will not occur, but we understand that shopping can make you lose weight.
But what is Black Friday? What is the meaning of this word? When is this magic Friday? Discover with us everything you need to know!
What is Black Friday, and what is the meaning of the word?
Black Friday is a custom originating in the United States, but in recent years, it has also gained popularity in Europe. This is a day when stores offer exceptional discounts on their products to boost sales—a day of super-sales, in other words, where customers can do real business.
The name “Black Friday” originated in the 1960s, when Philadelphia police first used it to describe the day after Thanksgiving, specifically the day of the Army-Navy football game held in the city. Because of this event, the town became prey to chaos, and the police called it ” black ” for this reason.
In the eighties, then, the meaning was expanded, referring not only to that particular day but also to the black color of budgets in action, in an event in which finally you could sell (and earn) a lot.
When is Black Friday?
Black Friday always falls on the day after American Thanksgiving, which is the fourth Thursday of November. There is no fixed date, but it varies from year to year. In 2018, Black Friday fell on Friday, November 23rd. In America, officially launches the Christmas gifts race.
The first Black Friday
The first Black Friday in history dates back to 1924, on the occasion of the parade organized in New York by the Macy chain. Since then, commercial activities have increasingly been joined by the initiative, which gained momentum definitively in the 1980s.
Cyber Monday
The giants of digital shopping could not miss a tasty opportunity like Black Friday. Since 2005, Cyber Monday has been established, a Monday (the one after Black Friday) dedicated to online shopping with significant sales.
Although we’re already talking about Monday, from Black Friday, you can find essential discounts in e-commerce for a weekend of shopping online. The 2016 data are precise: during the online Black Friday alone, $ 3.34 billion was spent, more than 20% more than the previous year.